Inspired by the sunny spirit of South America, Caleño, is the delicious new non-alcoholic spirit that’s already making waves here in the UK, available exclusively in Sainsbury’s. It offers a zingy, zesty, tropical infusion of juniper, citrus and spice botanicals and has been designed to bring bold colour, joy and fun to not drinking
Caleño is the creation of Ellie Webb, who hails from Colombia. On a
night out dancing with friends, she became frustrated with the lack of adventurous non-alcoholic options.
Taking matters into her own hands, she flew to Colombia and was inspired by the joyful culture, vibrant colours and tropical flavours she encountered.
Ellie infused all this energy into Caleño, a tropical infusion of juniper, citrus and spice botanicals, steam-distilled in stainless steel drums. Its key ingredient and signature garnish is the South American Inca berry; sweet, yet tangy with pineapple, mango and citrus fruit flavours.
Unlike other non-alcoholic spirits, Caleño’s focus is not just on providing a great alternative to its alcoholic counterparts, but on also fighting that age-old stereotype that not drinking is “boring”.
Ellie Webb, Founder, comments; “I grew up surrounded by music, dancing, and upbeat Colombian culture. This has had a big influence on the creation of Caleño, which is here to show people that you can have fun without drinking. Too much of the time, we take the joy out of things, exercising or dieting to the extreme, being less colourful, too serious and not doing the things we love. I believe in living a balanced lifestyle and am therefore so excited to be bringing Caleño to people across the UK”
Caleño is designed to be enjoyed in a similar way to gin and vodka, with the signature serve; 50ml Caleño, twisted with 200ml of Indian Tonic Water (the ultimate dance partner).
Caleño is available from Sainsbury’s stores and online now, RRP. £24
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